Founders' Clinic - Your Business Leads (Edition #2)

What This Is This is the second edition of Founders' Clinic. The first one worked, founders walked out with something real, so we're doing it again. Every edition has one topic, and this one has two parts to it. Part one: how to land on the exact number of leads your business actually needs, not a guess, not "more is better," but the real number tied to your revenue goal. Part two, with Niharika Anjan: how to write and post content that actually converts those leads, instead of just sitting there collecting likes. 10 founders, small enough that everyone actually contributes. You bring your business, get real input from people who understand what you're dealing with, and leave having pinned down something specific you can go act on. Your Hosts Aaron Alex is a founder's best friend: part coach for the founder, part consultant for the business. Built two startups himself, one that failed and one that worked, and is currently building a new one. He's worked hands-on with 52 founders across 35+ businesses, uncovering revenue and growth they were leaving on the table, combined, his clients represent over $175M in revenue across 19+ industries. This session, he's covering how to land on the exact number of leads your business actually needs to hit its goals. Niharika Anjan is the founder of Narrativ-ae, a Dubai-based personal branding and communications consultancy helping B2B founders and executives across the GCC build authority and generate demand through their own voice. Fully human team, no AI-generated content, on purpose. In under 6 months her clients have built a combined audience of 60,000+ followers, including one founder who saw over 500% follower growth. This session, she's covering how to write and post content that actually converts. Who This Is For You're a founder, not an employee, investor, or service provider looking to sell into the room You're running a business with real revenue and a team behind you You know you need more leads but don't actually know what number you're chasing You post content but aren't sure it's doing anything for you You want direct, practical input, not a lecture You're fine being challenged by a room of peers who won't just nod along Before You Come Bring a notebook and a pen. Come ready to talk about your own business, not just listen. This works because people share, so come prepared to be one of them. Only 10 spots, and applications get reviewed before confirmation so the group actually fits together.