From Expertise to Revenue: Winning More Business

If you're a Fractional professional who has recently gone independent, this session is built for you.This is a practical session teaching the sales skills that fractional experts in Finance, HR, Marketing, Operations etc now need - led by David Singleton, executive business and leadership coach. https://www.linkedin.com/in/singletonsingleton/ For most of your career, work found you, through reputation, referrals, and departments who did the finding on your behalf. You built deep technical and strategic skill, but you never needed to build the muscle of generating and closing your own opportunities. That's simply a skill you haven't needed until now. You'll walk away with: A way to tell a genuine opportunity from a timewaster How to open and close conversations that convert Why technical expertise alone isn't a sales strategy How to keep your focus on the commercials The mindset shift from doing the work to winning the work A framework you can apply the next day We believe you will get the most of of this session in a small group - classroom setting (max capacity 20 people). Arrive: 8-8.30am for breakfast Session: 8.30-10.30am + 1 hour for Q&A, finishing around 11.30am.