Hands-On Workshop: AI Agents for Local Business Marketing

Hands-on workshop on AI Agents at SPARK Hub Werribee (15 seats). Unlock your paid AI subscription & build real agents. No technical skills. Most business owners already pay for ChatGPT, Claude, or Google AI, yet never tap into what these tools are truly capable of: running autonomous AI Agents that remember your business, improve with every run, and deliver measurable ROI. In this practical 15-seat boardroom session at SPARK Business & Innovation Hub (Werribee), you will open your laptop and learn how to build, configure, and manage AI Agents for your business. No technical skills required. Every step is guided live in plain Australian English. What You Will Learn & Experience Tonight: 1. What AI Agents Unlock for Local Businesses: How autonomous agents differ from standard chat prompts and rigid automations. 2. Building Agents That Self-Improve & Respect Your Approvals: How to configure agents that learn over time, follow your approval rules, and report clear ROI metrics. 3. Part 1 + Part 2 Live Build (Using a "Local Marketing & Competitor Pulse" Example): First, build a native DIY agent in your own AI tool. Then set up the same example as a governed Managed AI Agent to see how persistent memory, easy configuration, artifact storage, and ROI tracking work in practice (including free ongoing access to the starter agent). 4. Food, Drinks & Networking (7:00 PM to 7:30 PM): Connect with 14 other local business owners over food and drinks. What to Bring: - Your Laptop & Charger (Windows or Mac) - An Active Paid AI Subscription (such as ChatGPT, Claude, or Google AI) - Your Business Website URL (for our hands-on example) Reserve Your Seat: Click the "Get tickets" button above to reserve your $20 workshop pass (15 seats strictly capped). Learn more about Melbourne AI Agents: https://www.melbourneaiagents.com.au/services/managed-ai-agents?utm_source=eventbrite&utm_medium=event_listing&utm_campaign=spark_workshop_2026_10