Professional Certificate in Communicating Impact: One-Day Course

Funders, partners and customers back the organisations that can show why their work matters. This Professional Certificate in Communicating Impact helps you make your impact matter to the people who matter. You'll learn to shape a compelling case for your organisation, get it in front of the right people, and turn it into credibility, funding and revenue. A revenue skill, not a creative extra It's easy to file storytelling under "creative." Nice around a campfire, but not part of your real work. This course takes the opposite view. The stories you tell about your organisation, your impact and your clients shape whether funders, partners and communities back you. Many people in the impact sector tell these stories regularly as part of their job, without ever having been trained, and most are winging it. That's why this course pairs impact storytelling with marketing strategy. You'll learn to shape a story that works, then find and engage the right audiences and turn it into new revenue, customers and funding. Learning Outcomes After participating in this course, you'll be able to: • Learn the essentials of a marketing strategy that drives new revenue, customers and funding • Understand how compelling narratives influence partners, funders and communities • Develop practical approaches to finding and engaging audiences including customers, partners and funders • Apply tools to prepare an impact story, marketing campaign, and revenue pipeline What You’ll Get • Hands-On Skills You Can Use Immediately. Work with real case studies and leave with tools that fit your organisation. • Learn With Your Peers. Connect with other leaders and professionals in the not-for-profit and social enterprise sector. Share challenges, ideas, and solutions. • Certification. Receive formal recognition of your new impact communication expertise. Who Should Attend • Leaders across impact organisations including CEOs and Executive • Anyone with a goal around achieving funding or revenue • Social enterprises, charities, funders and government • Marketers and people who already tell their organisation's story as part of their role and want to do it with more skill and confidence Disclaimer: This Professional Certificate course is not accredited by the Australian Skills Quality Authority (ASQA). Social Impact Hub is not a Registered Training Organisation (RTO), and the course does not lead to an Australian Qualifications Framework (AQF) qualification or nationally recognised training. Participants who complete all requirements will receive a Certificate of Completion issued by Social Impact Hub. As a purpose-driven intermediary and B Corp, Social Impact Hub offers a suite of capacity and capability building business services for organisations and individuals. Through expert advice, education, mobilising capital and ecosystem building, we help changemakers design, demonstrate and scale impact. If you would like to find out more about our work, please get in touch.