The New SEO: Get Found by AI

This event is created by and for women founders. Male allies are welcome to join and support the conversation, but please note that space is prioritized for women-identifying entrepreneurs. About the Event AI is changing how customers discover businesses. More customers are starting their search inside tools such as ChatGPT, Gemini, Claude and Perplexity. That changes how businesses need to think about online visibility. So what makes one business more likely to be found, understood and recommended by AI?Join WAKE's Lunch n' Learn on October 16 for a practical conversation about what business owners can do to improve their visibility in this new era of search. Our expert speaker will explain how AI is changing online discovery, what influences whether AI tools can find and recommend your business, and what still matters from traditional SEO. What to Expect: You'll walk away with a better understanding of: how AI tools discover, interpret and recommend businesses what you can do yourself to make your business easier for AI tools to understand how to assess where your business is visible today and where you may have gaps the role of third party mentions, reviews and other online signals what still matters from traditional SEO such as website content, keywords and backlinks The session will offer clear, actionable steps that don't require advanced technical knowledge. Expert Speaker James Rowe - James designs and builds business operations across people, process, systems, data, automation, and practical AI. He helps owners and leadership teams see how work actually moves through the business, where it slows down, where revenue leaks, and what needs to change. James brings a diverse set of experiences designing complex engineering and technology systems, designing and scaling startup operations, advising growth-stage companies, and leading practical AI workforce training. His work focuses on workflow design, role clarity, system requirements, data visibility, automation planning, AI use cases, team training, and implementation roadmaps. At Future Flow, James helps business owners turn messy operations into clearer workflows, stronger systems, better handoffs, and a practical plan for scaling. Registration & Tickets Registration required. A light lunch will be served. WAKE runs entirely on community power. We don’t have a budget, so your contributions directly support the costs of running the community and hosting gatherings like this. It’s pay-what-you-can, with a suggested donation of $10. WAKE events are created by and for women founders. Male allies are always welcome to support and be part of the conversation, but with limited spots, we’re prioritizing registration for women founders first. A huge thank-you to Deloitte for generously making the space for WAKE.