How to Win High-Value Sales in 2027

Join LCCC Entrepreneurs Network for a breakfast event with Sales Strategist & LinkedIn Transformation 1:1 coach, Niraj Kapur The modern buying landscape has shifted dramatically. AI tools are flooding inboxes with generic outreach and buyers are more cautious than ever. To stand out and scale your revenue in 2027, small business owners in Northern Ireland must change their playbooks. In this practical session, sales strategist Niraj Kapur breaks down how to build authority, cut through digital noise, and close bigger deals without sacrificing your integrity. What You Will Learn: Ø The Soft Skills That Drive Hard Revenue Why human connection and active listening are your biggest competitive advantages in an automated world. Ø LinkedIn That Actually Converts The exact framework to turn your profile into a client magnet and navigate DMs to start high-converting commercial conversations, without feeling spammy. Ø AI vs. Human Touch Where to leverage AI to save hours of research, and the critical moments in the sales cycle where using AI will destroy buyer trust. Leave with clear, actionable tactics you can implement the very next morning to accelerate your sales pipeline. Niraj Kapur Sales Strategist | LinkedIn Transformation | 1:1 coach Most sales training is stuck in the past. Focusing on high-pressure tactics that burn bridges and waste time. Niraj Kapur built Everybody Works in Sales to change that. With 30+ years of hands-on commercial experience leading sales teams across Northern Ireland, Europe, and North America, Niraj teaches business owners how to land new clients using trust and modern strategy. He is the author of three books, including the international bestseller Everybody Works in Sales, and has transformed the revenue trajectories of over 500 small businesses, startups, and global brands like Salesforce, Barclays, Terex, and Exertis. Recognised as a Salesforce Top Global Sales Influencer and an official LinkedIn Top Voice every year since 2021, Niraj is backed by more than 145 verified client recommendations.