The Marketing Club Leicester: LinkedIn Masterclass for businesses

Practical workshop for businesses that want to maintain visibility on LinkedIn and build stronger audience engagement. This in-person workshop will help you enhance your LinkedIn presence so you can build stronger professional relationships, increase visibility and connect with potential customers. You will explore profile optimisation, content creation, and newer LinkedIn features to help you position yourself as a trusted expert. What you will learn • How to update and optimise your LinkedIn Profile and Company Page • How to grow and maintain a strong professional network • How to use posts, articles and newsletters to engage with customers. Interactive and practical approach This practical workshop is designed to help you navigate the recent changes to the LinkedIn algorithm with confidence and apply your learning straight away. Bring your laptop so you can work on your LinkedIn profile while we are together. Places are limited to 12 delegates, so book early to avoid disappointment! About your trainer Shamshad Walker is a Marketing Consultant and Trainer. She has been supporting businesses for over 15 years and helps them to take control of their marketing. She has delivered training and one-to-one mentoring for the local Growth Hubs, as well as organisations including NatWest Bank, Nottingham Business Venture, Nottingham Trent University, the University of Leicester, and Local Councils. Her practical approach helps businesses build confidence, improve visibility and generate growth.