Retail ready: from local brand to store shelves

Join fellow food and drink businesses for an inspiring evening of networking, insight, and product discovery as Tastebuds Collective, the Federation of Small Businesses (FSB) and Jarrolds come together to support local brands looking to grow their retail presence. This unique event offers the opportunity to connect with fellow entrepreneurs, makers, and industry professionals while gaining valuable first-hand knowledge from those who have successfully navigated the journey from local producer to retail shelf. Founder story: hear from the co-founder of Saltwrights, who will share the realities of building a local brand, overcoming challenges, and securing valuable retail listings. Gain honest insights into the highs, lows, and lessons learned along the way. Buyer insights: Jim Stevenson, Buyer at Jarrolds, will provide practical tips and insider advice of what retailers are looking for, how to approach buyers, and common mistakes to avoid when pitching products for retail consideration.