玩樂設計實驗室：以玩樂設計促進社會影響與參與 Playful Design Lab: Designing for Impact and Engagement through Play

活動由 Press Start Studios 與 One Bite Design Studio 聯合策劃及呈獻，結合遊戲與體驗設計、空間與多媒體設計、地方營造、公眾參與及社會創新等不同領域的互補視角。透過貼近本地的案例、玩樂體驗及協作練習，參加者將探索如何運用遊戲與玩樂的設計原則，創造能夠激發好奇、鼓勵參與、建立連繫並促成行動的體驗。 活動將運用簡單易明的 See → Play → Design（觀察 → 玩樂 → 設計） 框架：參加者首先從不同社會影響場景中，發掘玩樂設計如何被實際應用；再親身體驗當中的一些概念；最後嘗試把這些想法帶回自己的機構，應用於自身面對的挑戰與機遇之中。 這場活動定位為一個輕鬆易入門的體驗，而非著重技術與理論的大師班，適合對遊戲化及玩樂設計感興趣、卻未必知道從何入手的非牟利機構、基金會、社會企業，以及其他從事社會影響工作的伙伴參與。參加者毋須具備任何遊戲設計或設計經驗——只需要願意一起玩、一起探索，並想像更多以玩樂創造社會影響的可能。 主要對象及語言： 本活動主要為非牟利機構及社會企業而設。活動將主要以廣東話進行，並會按需要提供英語支援。 What if the serious work of creating impact could benefit from a little more play? Across education, advocacy, community engagement, training and development, nonprofits, foundations and social enterprises are constantly looking for new ways to engage people, communicate ideas and inspire participation. Games, play and playful design offer another way to think about how those experiences can be created — not by making serious issues less serious, but by inviting people to interact with them differently. Organized by Games for Change Hong Kong, this hands-on session builds on its role as a cross-sector platform bringing together the games industry, educators, researchers, nonprofits, social innovators and other changemakers around games as a meeting point and vehicle for impact. Following the conversations and connections sparked through the Games for Change Hong Kong Festival, this session shifts the question from “What can games and play make possible?” to “How might we start putting those possibilities into practice?” Co-presented by Press Start Studios and One Bite Design Studio, the session brings together complementary perspectives from game and experience design, spatial and multimedia design, placemaking, public engagement and social innovation. Through approachable local case studies, playful activities and collaborative exercises, participants will explore how principles from games and play can help create experiences that encourage curiosity, participation, connection and action. Using a simple See → Play → Design framework, participants will first discover how playful design is already being used in different impact contexts, experience some of these ideas for themselves, and then begin applying them to challenges and opportunities from their own organizations. Designed as an accessible introduction rather than a technical masterclass, the session is for nonprofits, foundations, social enterprises and others working across the impact sector who are curious about gamification and playful design but may not know where to begin. No game design or design experience is required — just a willingness to play, explore and imagine new possibilities for impact. Target Audience & Language: This session is designed primarily for NGOs and social enterprises. The session will be conducted primarily in Cantonese, with English support available where needed. 關於活動主持  About Your Hosts Vince Siu Vince Siu 是 Press Start Academy 及 Press Start Studios 創辦人兼行政總裁，致力打造沉浸式、遊戲為本的學習體驗，以培養學生的讀寫能力、創意自信與自主行動力；相關項目至今已接觸全球超過 10,000 名學生及 2,000 名教育工作者。 過去十年，Vince 一直遊走於教育、設計與互動媒體的交匯點，曾於九個國家及地區主持超過 70 場演講及工作坊。他曾於 Games for Change（紐約）、SIGGRAPH Asia、Design Education Summit（新加坡）及 DigiCon（墨爾本）等國際平台分享，亦曾獲邀到哈佛大學教育研究院、哥倫比亞大學師範學院、倫敦大學學院教育學院（UCL Institute of Education）及新加坡教育部等機構演講及交流。 在義務工作方面，Vince 是 Games for Change Hong Kong 創會策展人。作為全球 Games for Change 運動在亞洲成立的首個地區分會，Games for Change Hong Kong 由 Vince 策動及凝聚不同界別的對話與社群，在亞洲推動玩樂與社會影響交匯之間的重要交流與合作。他亦擔任香港遊戲開發者聯盟（Hong Kong Game Developer Alliance）執行委員會委員；該聯盟是代表香港遊戲產業的主要業界組織。 As Founder and CEO of Press Start Academy and Studios, Vince builds immersive, game-based learning experiences that cultivate literacy, creative confidence, and agency at scale — reaching over 10,000 students and 2,000 educators worldwide. For the past decade, Vince has worked at the intersection of education, design, and interactive media, delivering 70+ talks and workshops across nine countries. He has spoken at platforms such as Games for Change (New York), SIGGRAPH Asia, Design Education Summit (Singapore), and DigiCon (Melbourne), and at institutions including Harvard Graduate School of Education, Columbia Teachers College, UCL Institute of Education, and the Ministry of Education Singapore. In his voluntary role as Founding Curator of Games for Change Hong Kong, Asia’s first local chapter of the global Games for Change movement, Vince convenes important conversations and communities at the intersection of play and impact across Asia. He also sits on the Executive Committee at the Hong Kong Game Developer Alliance, the de facto industry association representing the Hong Kong games industry. Sarah Mui 建築師 Sarah 相信設計能夠發起行動、創造改變（catalytic），因而致力把以人為本的設計思維融入協力創作當中，連繫大眾與社區空間、建立社區的凝聚力。 作為香港首間獲共益企業（B Corp）認證的建築設計團隊——一口設計工作室（onebite）的共同創辦人，Sarah 透過跨界別創意策略連繫商業、公共部門及社區。她的設計範疇專注於公共空間及社會設計，並運用超過八年的促導經驗（facilitation），與非牟利機構及公共部門攜手推動社會創新。 自 2021 年起，onebite 旗下的 Urban Matters 團隊利用數據分析，提升城市的參與式設計及宜居度。其主理的項目包括 18 區社區回收點、「Happy Walk Machine」以及西貢海藝術節等。 Sarah 深信賦權的力量，因而創立了網上知識分享平台「GUTS 吉人吉事」，引入全球視野，以塑造更優質的本地城市空間的討論。 Sarah is a catalytic architect based in Hong Kong, known for collaborative creations rooted in human-centred design thinking. Her work connects people to their community spaces, strengthening the social fabric. As co-founder of onebite—Hong Kong’s first architectural B Corp—Sarah bridges the commercial, public, and community sectors through cross-disciplinary strategies. Specialising in public space and social design, she leverages over eight years of facilitation experience to foster social innovation alongside NGOs and the public sector. Since 2021, on