Financial Storytelling: Turning Financial Clarity into Leadership Advantage

No finance background needed. A story-led session that helps leaders read the balance sheet with confidence and make sharper decisions About this event Every day, leaders make decisions that shape revenue, cost and performance. Yet the moment finance enters the conversation, many of us quietly step back, telling ourselves we're "just not numbers people." The truth is, it was never about ability. It's how finance has always been taught: through jargon, formulas and statements that feel built to intimidate. This session changes that. Inspired by Prof. James C Foo Leong's Amazon bestseller Once Upon a Balance Sheet, Financial Storytelling reframes the balance sheet as something you can actually read, question and use, told through story and visual frameworks rather than spreadsheets. It's interactive, practical, and designed for people who lead, not for accountants. What to expect This is a hands-on, story-led session, not a lecture. You'll work through real financial ideas in plain language, see how everyday decisions ripple through the numbers, and leave with a way of thinking you can apply the very next day. By the end, you'll be able to: • Read a "complex" balance sheet with genuine confidence • Understand how your own decisions move the numbers that matter • Make sharper calls on revenue, cost and resources • Speak a shared financial language that keeps your team aligned Who it's for Leaders, managers and HR and L&D professionals who want to build a more commercially aware, financially confident team. No finance background required. Just bring your curiosity. About the speaker Prof. James C Foo Leong is an Adjunct Professor at the National University of Singapore, a former Fortune 500 regional finance head, and the founder of Financial Storytelling and Visions.One Consulting. A Fellow Chartered Accountant and Certified Speaking Professional, he blends corporate leadership with storytelling, visual thinking and gamification to make finance genuinely engaging. He is the creator of the Financial Storyverse®, an International Impact Book Award winner, and a 2026 Spirit of Enterprise Award Honouree. Reserve your place and start turning financial clarity into a leadership advantage.