App Growth Summit Africa 🇳🇬

Nigeria, it’s your turn. App Growth Summit Africa is coming to you for the first time. Across previous AGSA editions, we’ve asked what it takes to turn a download into a user who stays. We’ve talked about retention, measurement, and getting Marketing and Product teams to work together. Now we’re asking an earlier question: how do people discover your app in the first place? Someone might find it through an AI answer, a creator they trust, a conversation in a community or a page on the web. ASO and paid ads remain part of the picture, but they’re no longer the whole discovery playbook. For AGSA’s Nigeria debut, Welcome Tomorrow is bringing together the people building and growing apps to work through that shift. We’ll explore how AI search, social, community and web-to-app journeys can bring in the right users, and how to carry that interest through to real usage and long-term growth. Come ready to share what you’re seeing, learn from others in the room and leave with ideas you can put to work. RSVP to join the first AGSA in Nigeria.