GET DOWN TO BUSINESS | A DEEPER DIVE

Deeper conversations. More meaningful connections. Actionable business strategies. Registration opens September 15 with early bird pricing. Trade Only Event Join ADAC for a deeper Get Down to Business experience designed to help you build a stronger, more profitable firm through expert-led presentations, interactive workshops, focused breakout sessions, and practical business strategies. This year, ADAC is expanding opportunities for interactive learning, meaningful conversations, and personalized engagement. Building on the longstanding success of Get Down to Business, the program will be offered as a ticketed event with attendance intentionally capped at 75 participants, creating an intimate setting for collaboration, networking, and focused discussion. Through expert-led presentations, interactive workshops, and dedicated time with industry leaders, attendees will gain valuable insights and strategies to strengthen and grow their design firms. In addition to thought-provoking presentations and panel discussions, attendees will participate in interactive breakout sessions designed to foster peer-to-peer learning, deeper conversations, and practical business insights. The day will conclude with the Sherwin-Williams Colormix® 2027: Rewild HSW CEU (1.0), providing attendees with an opportunity to gain valuable insights and inspiration to apply to their design practices. Highlights include: • An insider’s look with Ericka Saurit of Saurit Creative at what it takes to position your firm for the market ahead, including defining what sets your firm apart, communicating your value, building visibility, and staying relevant as client expectations and an increasingly AI-driven landscape reshape the design industry • Strategic guidance on operations, leadership, team structure, and the systems that support sustainable success • A compelling case study featuring Margaret Donaldson of MDI Luxury Design and Gail Doby and Erin Weir of Pearl Collective, sharing the real story behind transforming an established firm into a business experiencing exponential growth • A candid conversation with Dwayne Bergmann on scaling a design business, diversifying revenue streams, and building a multifaceted brand • Interactive roundtable discussions designed to foster peer-to-peer learning and meaningful connections among industry professionals Whether you’re looking to strengthen your firm’s foundation, prepare for growth, or gain fresh perspective from industry leaders, this event is designed to help you move forward with greater clarity, confidence, and purpose.