BEYOND RESIDENTIAL — Commercial Real Estate, Decoded

Decode the deals, trends, and people shaping commercial real estate—live and in person. Do It. Refer It. Learn It. Your sphere already includes commercial clients. You just can't see them yet. The investor eyeing a 4-plex. The business owner who outgrew her 5,000 sq ft. The sibling who inherited a strip center. The builder sitting on a 12-acre assemblage. Every month those conversations happen around you — and every month residential-only agents hand those deals (and those commissions) to someone else. This 3-hour, in-person session changes that. Join Atlanta commercial broker Marty Rueter — the broker leading 100+ commercial-only agents — for lunch and a straight-shooting decode of commercial real estate: what it is, what it isn't, which deals you can do yourself, which to refer, and how big the referral checks really get. YOU'LL WALK OUT KNOWING: • What actually counts as commercial — office, retail, industrial, multifamily, land, mixed-use • The deals you CAN run yourself — and the red flags that say "refer this one" • How commercial referral fees work — and why they're often bigger than your residential closing • The vocabulary, data sources, and tools commercial agents use every day • How to spot a "residential" deal that's actually commercial hiding in plain sight • A simple decision tree: Do it. Refer it. Walk away. PERFECT FOR: • Residential agents ready to open a second income stream • Team leaders who want to capture every deal inside the sphere • Investor-friendly agents, new agents, and anyone done leaving money on the table • Georgia licensees looking for a modern, no-fluff commercial primer WHO'S TEACHING: Marty Rueter leads one of Atlanta's largest commercial brokerages — 100+ commercial-only agents, every asset class, every day. He's not here to recruit you. He's here to let you look inside an industry most residential agents never get a real tour of. INCLUDED: • 3 hours of live, in-person training • Lunch • Live Q&A with a working commercial broker • Take-home resource list • Networking with agents expanding their business DETAILS: 📅 Monday, October 26, 2026 · 12:00 PM – 3:00 PM EDT 📍 CrossCountry Mortgage · 2765 Breckinridge Blvd, Duluth, GA 30096 🅿️ Free on-site parking Seats are capped — this is an intimate, in-person decode, not a webinar. Grab your ticket before it closes. Hosted by Debra Betolatti (Abide Academy of Real Estate · Maximum One Executive Realtors) and Shafritz & Dean Attorneys at Law, in partnership with CrossCountry Mortgage.