AI FOR REALTORS: LEADS, LISTINGS & FOLLOW-UPS WITH AI

A Hands-On Dallas Workshop for Real Estate Professionals AI FOR REALTORS: LEADS, LISTINGS & FOLLOW-UPS WITH AI Stop experimenting with AI. Start using it in your real estate business. AI can help real estate professionals create better marketing, respond to leads faster, improve client communication and reduce hours of repetitive work - but only when it is connected to real workflows. This hands-on Dallas workshop is designed specifically for real estate professionals who want practical ways to put AI to work immediately. • Bring your laptop. During the evening, you’ll work through real-world exercises built around the everyday tasks agents handle: listings, marketing, prospect follow-up, client communication and weekly planning. This is not a technical seminar and you do not need previous AI experience. • The goal is simple: Leave with useful workflows you can actually use in your real estate business the next morning. WHAT YOU’LL WORK ON 1. Create Better Listing & Marketing Content Learn a repeatable workflow for turning basic property information into: Listing descriptions Social media posts Open-house promotion Email marketing Neighborhood content Short-form video ideas Instead of starting from a blank page, you'll learn how to give AI the right context and instructions. 2. Build Faster Lead Follow-Up Use AI to help create professional responses for: New buyer inquiries Seller leads Open-house follow-ups Cold or inactive prospects Referral introductions Past-client check-ins You'll build reusable templates that can be adapted instead of rewriting every message from scratch. 3. Improve Client Communication Practice using AI to turn rough notes into clear, professional communication while keeping your own voice. • Examples include: Appointment follow-ups Property summaries Buyer updates Seller updates FAQs Next-step messages 4. Build Your Weekly AI Workflow Identify the repetitive tasks taking up time in your business and map out where AI can realistically help. Before leaving, you'll create a simple workflow you can continue using after the event. WHAT YOU’LL LEAVE WITH This workshop is designed around finished outputs rather than just notes. Attendees should leave with: • 1 reusable listing-content workflow • 1 lead follow-up prompt framework • 3–5 customizable client communication templates • A simple weekly AI workflow • A personal AI prompt starter sheet • Practical ideas for reducing repetitive marketing and admin work WHO SHOULD ATTEND? This workshop is designed for: Real estate agents REALTORS® New agents building their business Independent agents Small real estate teams Brokers and team leads Real estate marketing professionals Property professionals who regularly handle leads and client communication No coding or technical background is required. Beginners are welcome. Bring a laptop so you can participate in the hands-on exercises.