Changing the Game: The Rise of Women's Sports

Women's sports are having a defining moment, and the Twin Cities are right at the center of it. From the Minnesota Lynx and Minnesota Frost to Aurora FC, Gemini Rugby and the arrival of professional women's volleyball, Minnesota's women's sports scene is thriving. But what's driving all this momentum, and what can marketers learn from it? We're bringing together voices from across Minnesota's sports and marketing communities for a conversation about the power of marketing, media, sponsorships, and storytelling in growing women's sports. We'll dig into how brands are getting involved, what it takes to build authentic fan communities, and where the industry goes from here. Whether you're a marketer, sports industry professional, or passionate fan, come for the conversation and stay for the connections. Meet the Panel Hear from professionals helping shape the future of women's sports and marketing: • Bailey Johnson — Gemini Rugby Player • Samirra Demry — Minnesota Lynx, Influencer Marketing • Lynne Robertson — Fame Sports • Dani Foxhoven — The Archive Agency Moderator to be announced. Space is limited, so grab your ticket and join us for a conversation about the people, partnerships and possibilities changing the game in women's sports. Your ticket gets you admission, one free drink, and some light bites. Thanks to presenting sponsor The Agency @ MSP for making this event possible.