Digital Sustainability for Good Business

Every company needs digital infrastructure: laptops, cloud storage, SaaS tools, websites. In an increasingly tech-heavy and climate-focused world, that infrastructure is a key part of your carbon footprint. As enterprise customers, government contracts, and investors push for Scope 3 emissions accounting down their supply chains, companies that can't answer emissions questions about their own digital operations are at a real disadvantage. In this session, Jen McFarland of Marit Digital introduces "sustainable tech" with insights for founders and operators. Where is your digital footprint actually coming from? How do you get the information to make digital procurement decisions? We'll talk device lifecycle management, green hosting, cloud and file hygiene, and leaner websites. You'll leave with a technology evaluation framework you can use immediately, and a practical list of what to start measuring now before your biggest customer asks.