take a trip into [AI storytelling]

Start your morning with coffee, films, and a trip into AI storytelling. On September 25, Trippy Pictures & fal bring together filmmakers, creative directors, brands, studios, founders, and technologists for a morning exploring creative direction and the future of AI-first advertising. Ahead of the event, a curated group of AI film directors will receive the same advertising brief and access to fal Agent. Each director brings their own creative vision, turning the same starting point into a completely different cinematic ad. The morning will reveal the final films, followed by a Trippy Pictures masterclass with fal, taking you behind the scenes of an AI-first production — from brief and creative direction to models, iterations, and final film. We’ll close with a conversation between Trippy × fal and time to meet and connect with the wider generative media community. September 25 · 10:00 AM–12:30 PM · San FranciscoDuring GenMedia Conference week One brief. Different minds. Coffee included. Come take a trip with us.