CWC Not-So-Scary APR Bootcamp

The Accreditation in Public Relations (APR) is the profession's gold standard, and it's more achievable than you think. The Central West Coast Chapter of FPRA invites you to a half-day bootcamp that breaks down every part of the process into manageable, confidence-building pieces. Our presenters (all APRs) will walk you through the KSAs: • Defining Public Relations • Research, Planning, Implementation and Evaluation (RPIE) • Leading the PR Function • Managing Relationships • Applying Ethics and Law • Managing Issues and Crisis Communications • Communication Models, Theories and History • Panel Presentation and Computer Test Prep Who should attend: PR professionals considering the APR, current candidates, and anyone who wants a refresher on core PR principles. This event is powered by CWC-FPRA's annual sponsors: Children First, Grapevine Communications, VeraCruz Advisory, Joe Curley, APR, CPRC, Sir Speedy Sarasota, Oysters Rock Hospitality, and Visit Sarasota County.