In Person Group Session - Your Personalised Content Strategy

Your next 90 days of content. Deliberately planned around your unique business goals + 30 days support with Sarah @ Bohemia Your next 90 days of content. Deliberately planned around your unique business goals. This year you've collected enough viral post ideas, tried enough new formats, experimented with AI for hours on end and invested a small fortune in courses, apps or templates that promised to make content creation easier....and you still feel your content strategy is shaky. There's a difference between knowing how to create content and knowing how to use content strategically to grow a business. That's what we're spending a day together figuring out. Four businesses. One room. A whole lot of strategic thinking, creative ideas and actual work getting done. This is your opportunity to spend one full day to work out what your content needs to achieve next, what deserves your investment and what you can let go of so you can start 2027 with confidence. Registration includes: • Pre-strategy questionnaire and my own research into your business before we meet • On the day early breakfast 'get to know the room' so we can connect and caffeinate • A full private strategy day completely focused on your business • A bespoke 90 day content direction with set priorities • 30 days of WhatsApp and email support while you implement! Imagine sitting down to create content and knowing: • Who you're speaking to and what they care about. • What you want your business to become known for. • Which stories, messages and ideas deserve your attention. • How your content supports awareness, trust, consideration and sales. • What to create over the next 90 days, and why. • How to keep a consistent publishing rhythm without making content your entire personality. And imagine still having room for the funny Reel, the spontaneous idea, the personal story, the trending format you love or the creative experiment you've been itching to try. Because strategic content doesn't have to be boring. Quite the opposite: a good strategy gives your creativity somewhere meaningful to go. What we'll actually do together Before we start planning content, we'll look at what your business is trying to achieve. Your offers. Your customers. Your ambitions. The opportunities you want to pursue. The results you're already seeing. Because your content needs to support the business you're building next, not simply reflect the business you started with. Then, we'll get properly curious about your buyers. How do they discover businesses like yours? What questions are they asking? What makes them interested? What builds trust? What makes them hesitate? What helps them decide? We'll use those insights to identify the content your buyers actually need, rather than simply producing more content for an algorithm. Next, we'll build the strategic foundation. We'll explore your positioning, the messages you want to become known for, the stories worth telling and the role different content needs to play. • Content that attracts attention. • Content that nurtures relationships. • Content that activates interest. • Content that supports enquiries and sales. Not every post has to do everything. But collectively, your content should be helping people move closer to choosing your business. Finally, we'll turn it into a 90-day working plan. We'll make decisions about your content priorities, formats, channels, creative ideas and publishing rhythm. We'll also look at how AI and other tools can help you implement the plan without losing your personality. The goal is to leave with something you can actually use on Monday morning. Before the day You'll complete structured but simple questionnaire. It covers your business, buyers, marketing, commercial goals and the questions you most want answered. I'll review it, research your business and market, and arrive with ideas brewing. We'll also have a short WhatsApp call beforehand so I know exactly what you need from the day. Nobody spends the first 90 minutes explaining what their business does. We start at the useful part. On the day • Breakfast first, somewhere central. Get to know each other and the room. • Then into a private strategy space. • Each business gets dedicated, in-depth attention throughout the day. • There's working time, good food and proper breaks. • There's no lecture, no template plan and no coaching package unveiled over lunch. • And we'll have a little fun too - because I firmly believe you can take your content seriously as a business investment and have an enormous amount of fun creating it. What you'll leave with Your Unique 90-Day Content Priorities. No enormous strategy document destined to live unopened in a folder but a workable priority plan. • A clearer understanding of content strategy and how it contributes to business growth. • A stronger understanding of your buyers and the content that supports their decisions. • Clearer positioning, messaging and content priorities. • A practical 90-day Content Working Plan, built around your business. • A manageable approach to creating and publishing consistently. • And the confidence to make creative decisions without constantly wondering whether you're doing content marketing correctly. After the day You're not left in the wilds to fend for yourself. For 30 days you'll have direct access to me via WhatsApp and email. Ask the question, send the screenshot, pressure-test the decision, or tell me something isn't landing the way we expected. The strategy meets reality, and we adjust as it does. This day is for you if: • You've built an established business with customers, revenue and are currently producing content. • You want your content marketing to be more deliberate, connected and commercially useful. • You're tired of every new idea becoming another possible priority. • You want to attract more of the right customers, understand what's already driving results and invest your marketing budget with more confidence. • You'd rather spend a day thinking deeply and starting to make changes for your actual business with three other ambitious owners than sit through another generic workshop with 100 people. About me/Why have my eyes on your business? I'm the founder of Bohemia, a strategic content consultancy built on a fairly simple belief: good content deserves good thinking behind it. I've spent more than 20 years working in marketing, content, copywriting and communications, helping businesses understand their customers, communicate their value and make more considered marketing decisions. I'm a marketing nerd, intensely curious about what makes people buy, why certain messages resonate and how businesses turn their expertise into something people understand and want. I also love the creative side of marketing. The stories, the language, the clever ideas, the unexpected connections - the ridiculous things that somehow work. And I don't think businesses should have to choose between being strategic and being interesting. That's exactly what we'll explore together.