BNAA Hobart Morning - Special Event - Protecting Your Intellectual Property

Topic is Protecting Your Intellectual Property! Your ideas, processes, content, brand and business knowledge may be some of your most valuable assets — but how well are you actually protecting them? With AI, digital platforms and instant access to information making it easier than ever for content and ideas to be copied, shared or misused, protecting your intellectual property has never been more important. Join us for this special BNAA guest speaker presentation and discover what business owners should be thinking about now to better protect what they’ve worked hard to create. Don’t wait until something is copied or stolen to find out what you should have done to protect it. Come an hear our speaker, Michael Cooper who is an intellectual property specialist with almost 20 years' experience advising businesses, researchers and innovators on patents, trade marks, designs and IP strategy. Recognised in the IAM Patent 1000, Michael combines an engineering background with practical commercial expertise to help organisations protect and realise the value of innovation. Michael is based in Melbourne and has been visiting Tasmania on a monthly basis for around 10 years. With a particular interest in working with SME’s Michael and his company, Cooper IP, works with many great Tasmanian companies and organisations. A little about us... Business Networking Advantage Australia (BNAA) is Tasmania's own formalised Business Networking System. BNAA utilises the greatest marketing tool of them all: word of mouth. By becoming a member of BNAA, your fellow members become your sales team and you become theirs, spreading the word and building business by giving and receiving referrals. BNAA stands apart from typical business networking groups. By integrating proven techniques with an effective web-based referral system, BNAA excels as a catalyst for your businesses’ client referral & relationship building goals. This innovative approach guarantees sustained prosperity for our business networking group members well into the future. With over 13 years experience, BNAA offers a great way to build friendships and powerful business relationships. You can be part of a group that increases business and sales in the easiest and most effective way. We are excited to welcome visitors to our Group to share interesting and informative speakers with the Tasmanian business community.