Day of the Dead River Parade Experiences

River Walk seating for the parade plus choose your dining experience, cocktails, face painting and more... Experience the magic of the Day of the Dead River Parade at The Westin Riverwalk San Antonio and Zocca Cuisine D’Italia—featuring a lively DJ, stilt walkers, festive décor, face painting, and more—on an unforgettable evening along the iconic River Walk. Friday, October 23, 2026 Choose from four curated experiences. Gratuity is included in all package pricing. Calavera Celebration Reception ++ $160 per person Celebrate in spirited style in the Olivares Ballroom with reception-style dining from 6:00 PM – 7:15 PM, complemented by two drink tickets. Each guest will enjoy one reserved chair along the River Walk for prime parade viewing. Seating is pre-assigned in a single row, ensuring every guest has a fantastic view. Please note: all chairs are reserved and may not be moved. VIP Zocca Patio Experience ++ $220 per person An elevated dining experience featuring a four-course specialty menu on Zocca’s patio. Includes reserved seating from 6:15 PM – 10:00 PM and one drink ticket. First course will be served at 6:30 PM. Private Loggia Packages ++ $2,000 (up to 8 guests) | $2,500 (up to 10 guests) Reserve one of two semi-private loggias on the hotel’s lobby level with prime parade views. Includes buffet and reception-style dining, two drink tickets per guest, and a dedicated server. Access from 6:00 PM – 10:00 PM. Afterlife VIP Room Experience ++ $650 for two guests The ultimate VIP experience includes overnight accommodations, reception-style dinner for two in a private VIP area, four drink tickets (two per guest), two reserved River Walk chairs for parade viewing, and overnight valet parking. Event Timeline 5:00 PM – Registration opens in the hotel lobby (wristband pickup required) 6:00 PM – Calavera Celebration Reception begins in Olivares 6:15 PM – VIP Patio seating opens at Zocca 6:30 PM – First course served (VIP Patio only) 7:15 PM – Parade viewing begins Parade arrival is estimated between 7:15–7:25 PM but may vary. 100% NON-REFUNDABLE CANCELLATION POLICY. ALL RESERVATIONS ARE GUARANTEED AND NOT SUBJECT TO CANCELLATION. PACKAGE PRICING INCLUDES GRATUITY ON FOOD. ADDITIONAL ALCOHOLIC BEVERAGES OR SPECIALTY BEVERAGES WILL BE CHARGED SEPARATELY UPON CONSUMPTION THE NIGHT OF THE EVENT. A METHOD OF PAYMENT WILL NEED TO BE PROVIDED. *** Limited Reduced-Price Valet Parking of $30 is available (MUST BE ATTENDING THE EVENT), if purchased in advance Based on availability. Event parking may not be available on the day of. We advise coming early, as downtown will be very busy for other parking options.