LAUNCHED. | Where Adelaide's Newest Businesses Go Live

Four new businesses. One opening night. Pizza, drinks, and a room full of people to celebrate new business. Four new businesses. One opening night. Most small businesses launch quietly. The website goes live, a post goes up, and that's about it. LAUNCHED. is a launch party brought to you by MILCO and the City of Charles Sturt to give founders an opportunity to create some noise and celebrate with those who have backed them. If you've just started something, are about to, or have been thinking about it for years, come along for some electric energy and motivation you need to launch. WHO'S LAUNCHING • MAE.D The Label • COSMO AI by Alto Apto • Unleased: Shared Warehouse Spaces • MIMO Mats Each founder will show you what they have built. Expect product, demos, and a conversation about what it took to get there. ON THE NIGHT 6:00pm. Doors open. Drinks, music, founder stands live. 6:30pm. Welcome from the City of Charles Sturt and your MC for the night, Milly Albers. 6:40pm. The Launches and Spotlight conversations. 8:00pm. The Cheers! WHAT'S INCLUDED • Wood-fired pizza from KNEAD • Drinks • Founder stands with launch-night-only offers • Direct access to the City of Charles Sturt business advisor team WHO THIS IS FOR Anyone building something, backing someone who is, or working out whether to take the leap. Small business owners, side hustlers, creatives, local operators, and the people who love them. THE DETAILS Thursday 29 October 6:00pm to 9:00pm Oddio, Bowden Presented by MILCO in collaboration with the City of Charles Sturt. More about the businesses: Unleased Unleased helps small businesses find affordable warehouse space. It's a two-sided marketplace where businesses with spare room list it, and small businesses looking for a space can search listings or post what they need. Clair Crowley and Jacqui Storey started Unleased in Adelaide as a 160m² shared warehouse experiment, and it has grown into a national platform that makes sub-leasing warehouse space safe and simple. MAE.D The Label Mae.d is an adaptive fashion brand making elevated, fashion-first clothing for people living with disability and chronic conditions. Occupational therapist Kendie Mae founded the label on a simple belief: beautiful clothing should be designed with more people in mind. Each piece is co-designed with people who understand these needs firsthand, with discreet adaptive features that make dressing easier without compromising style. Fashion, made differently. Cosmo Too many businesses pay for software subscriptions that don't quite do what they need. Cosmo is an end-to-end platform that designs, builds, tests and launches custom software in a fraction of the usual time and cost. It pairs the speed of AI with the controls of enterprise software delivery, so you get software that fits your business, is secure, and sits under one login. MIMO MIMO makes wellness mats striking enough to leave out. Founded in Adelaide by Milly and Remco Albers, MIMO started with one of the most-used thing in their house: the yoga mat, where their babies took first steps, the kids play and morning stretches happen. Each mat has a premium natural rubber base and an eco-surface, with designs that feel more like art on the floor than gym gear. Made for yoga, pilates, stretching and everything in between.