Look Good on Camera: DIY Filming for Business Owners

In 90 minutes, you'll learn how to build a clean, professional-looking filming setup using the space and equipment you already have - and leave with a personalized DIY filming checklist built for your own space. What You'll Walk Away With By the end of this workshop, you'll know: • How to set up DIY lighting that looks clean and professional on any budget • How to optimize your audio so you're always clear and easy to listen to • How to frame your shot so you look confident and authoritative on screen • How to set up a background that represents your brand without a dedicated studio • How to choose the right camera setup for your current budget • What to wear on camera to look polished without overthinking it Who This Is For • Business owners filming their own content who feel their videos look amateur • Anyone who keeps delaying content because they don't know how to set up their space • Anyone who wants to film consistently without depending on a studio or production crew Event Details Date: Tuesday September 22nd Time: 5:30pm - 7:00pm Venue: Tradespace Calgary — 2360 Portland Street SE, Calgary, AB Price: $50 Light snacks provided Your Workshop Host Laila Hobbs co-founded Social Launch Labs and brings a rare combo of computer science and media experience to social media marketing. She's generated over 250 million views in a single year and scaled marketing strategies for 40+ Calgary businesses - and she teaches the exact systems she uses with real clients every day, not just theory. This workshop's hands-on and practical, built to give you a working system before you leave the room. Grab your seat - spots are limited. Part of the Social Launch Labs Workshop Series. Natural partner to W5 (Own the Camera: On-Camera Confidence). Together W4 and W5 cover the full DIY filming experience.